This policy explains how Better Kitchens Advertising Tools handles data. It is an internal application used only by Better Kitchens staff.
What the application accesses
The application connects through Google APIs to Better Kitchens' own Google Ads, Google Analytics and Google Search Console accounts. It reads campaign settings, budgets, keywords, search terms, website traffic figures and advertising performance figures. It can also update our own Google Ads campaigns when a member of staff approves a change.
What it does not access
Customers and members of the public cannot sign in to the application. It does not ask anyone to sign in with a Google account, and it does not access data from any other person's Google account.
How the data is used
We use this data only to review and improve our own advertising and website. Reports may be prepared with the help of an AI assistant, which acts as a service provider to us.
Sharing
We do not sell this data, use it to advertise on behalf of anyone else, or share it with other third parties except where the law requires it.
Storage and security
Access is limited to authorised Better Kitchens staff and to a secured service account. We keep working copies of reports only for as long as we need them, and we can withdraw the application's access to our accounts at any time.
Customer data
Our main Privacy Policy explains how we handle customer information: https://www.betterkitchens.co.uk/policies/privacy-policy
Contact
Please send any questions to customerservices@betterkitchens.co.uk.
